Today I had the pleasure of going to the Get Motivated seminar here in Albuquerque. The event included talks by lots of big-names like Colin Powell, Laura Bush, Rudy Giuliani, and other heavyweights.
First, let's get the obvious stuff out of the way: Get Motivated will make you a bit suspicious up front. Your ticket will likely say "$225 admission on day of event," though the tickets are readily available in advance for $4.95, $1.95, or (in my case) free. Other people around the internet have done the math, but it's pretty obvious that $4.95 or less doesn't cut it to pay for all the "pyrotechnics," rental of a stadium, event staff, security, and especially $50,000 to $100,000 appearance fees for big-name celebrities. Colin Powell and Rudy Giuliani aren't going to come to Albuquerque and chat for 45 minutes out of the goodness of their hearts, you know!
That leads to the next obvious bit: Get Motivated seminars target people who are desperate and/or in a low income bracket. If you know nothing else about the seminars, knowing about two constant bedfellows for Get Motivated should make the point clear. All of the non-celebrity speakers (the pitchmen trying to sell you crap) integrate excruciating, revival-style Bible-thumping and Crucifix-waving "praise the Lord!" segments into their talks. There's also a great deal of gratuitous chest-thumping patriotism, especially of the "GO ARMY!" variety.
I fully respect honest spiritual pursuits, a healthy love of America's good qualities, and gratitude towards those who stand up in defense of our country -- but I think I can safely point out that both Christianity and the US military have an established, historical tendency of targeting the downtrodden and less affluent. The jarring, non sequitur insertion of Jesus-touting and "HOO-AH!" Army grunts in the middle of (allegedly) motivational business talks makes it pretty obvious what's going on here. It doesn't take much of a brain stem to figure out that the Billy Graham-style salvation offers of "$3,000 value" investment kits for "only $99" will just lead you down a path of spending even more money.
[For comparison, go see one of Jeffrey Gitomer's talks. Though he does give a soft nudge to buy his books, his seminars are self-contained, non-pushy, and don't promise any salvation except whatever you can accomplish for yourself through your own honest, positive effort. He genuinely wants to help, rather than fleece, you.]
That said, I did start this blog post off by saying it was a pleasure to go. Get Motivated is a lot like watching prime time TV: you have to endure a lot of ads for stupid crap for suckers, but doing so gets you to the meat of what you wanted to see. I Googled around to prepare myself for the aforementioned ads and stupid crap, so I knew how to get the most out of the seminar. (My strategy: watch the speakers worth seeing, and use the HALLELUJAH! sales pitch times to stretch my legs and visit the restroom/food court without any lines. My iPod and smartphone were very handy for passing the time between the worthwhile speakers.)
For the cost of a $2 bus pass (cheaper than parking) and a little bit of overpriced stadium food, I had the immense pleasure of seeing some really interesting people speak. That is, the ones who weren't trying to sell me their stock market web kits, real estate tips, or "motivational DNA" books. Speakers I saw today:
- Lou Holtz - I don't know jack about Notre Dame, but I know I enjoyed watching Lou Holtz speak. He's a charming guy on the stage, he seems to speak with heart, and he genuinely leaves you with a warm feeling after hearing what he has to say.
- Laura Bush - The "odd duck" in the celebrity line-up. She talked neither about "motivation" nor about anything particularly related to business or leadership. She mostly talked about her personal experiences and feelings as a First Lady. Nothing she said was particularly deep, meaningful, or practical, but I enjoyed her talk anyway.
- Colin Powell - Definitely the star of the show. He was the most coherent, genuinely energetic, and interesting of the speakers I saw. He spoke from a very personal perspective, and really offered some inspiration on leadership. He also hinted at some of the deeper things that make America great (as opposed to the shallow fist-pumping of "AMERICA KICKS ASS!" sentiment during sleazy sales pitches by the no-name speakers).
- Rudy Giuliani - Not as charismatic or as organized as Powell, but an interesting guy to listen to. He was the most overtly political of the speakers I saw today, at times tiptoeing into using the seminar as a political platform. There's nothing wrong with that, since he's a politician, but some people might be offended by it for some silly reason.
Oddly for an event with such high production values (and high-dollar guests who are on the clock!), it seemed to me the schedule ran beyond what was planned. With less than an hour of their official schedule remaining, I had to leave even though there were at least two more speakers on the docket. Alas, I did not get to see Howard Putnam of Southwest Airlines -- I don't know much about him, but Southwest is one of my favorite companies both from a consumer standpoint and from a business inspiration perspective.
Anyway, as I said, I enjoyed the event overall. I'll likely go again the next time they come through Albuquerque.
I highly recommend going to a Get Motivated seminar if you can, because for practically nothing you get to see some pretty interesting people do their thing. Just be honest and mentally fortified, remembering that sprinkled among the stars will be the sleazy sharks circling for fiscally wounded prey. Unless you'll lose sleep over the fact that you will only pay $1.95 to see Colin Powell and the rest speak, while their exorbitant speaking fees will be paid for by thousands of suckers who buy into get-rich-quick schemes, you'll go and you will have a great time.